Ames, Iowa, entrepreneur Ray Schmidt started Farm Story Meats in 2018 to offer quality meat and poultry products directly to consumers. The name reflects his mission to share the story of the farmers who supply his products. It’s also a nod to Story County, where the business is located.
“Essentially, it's about telling the farmer story because I think a lot of consumers don't know where their food comes from. Some people think it comes from the grocery store, but there's actually a farmer behind it—and every farmer has a story on how they got started or how they raised their animals,” Schmidt said.