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Focus of series production and marketing of poultry products

A third video featuring the keynote speakers from a recent series of workshops on raising and marketing pastured poultry is available on the National Sustainable Agriculture Information Service website.

The video features Ann Baier, an organic program specialist with the National Center for Appropriate Technology, discussing “Branding for differentiating and Marketing Pastured Poultry Products.” She spoke June 5, at the Montana Food Enterprise Center in Ronan, Mont.

Baier is a U.C. Davis graduate with a master’s degree in International Agriculture Development and Agronomy. She has experience providing training and education to minority and limited resource farmers.

She also is an inspector for the California Certified Organic Farmers and was the executive director of Roots and Wings, a nonprofit organization that provides farm- and garden-based education and training programs to young people.

The series of workshops was presented by NCAT along with the Montana Food Enterprise Center and Salish Kootenai College. It was funded by the USDA Risk Management Agency.

Baier’s keynote speech is archived on the ATTRA website at https://attra.ncat.org/video/ along with the other keynote speeches in the series:

“Integrating Pastured Poultry Products into Farming Operations and Marketing,” by Janie Burns of the Meadowlark Farm near Nampa, Idaho; and

“Can a Heritage Poultry Market Thrive in Montana,” by Jim Adkins of the International Center for Poultry in Old Fort, N.C.

The project also included a webinar by NCAT Poultry Specialist Terrell “Spence” Spencer, on “Pastured Poultry Production and Profitability.” It also is archived at https://attra.ncat.org/video/.

ATTRA has been the nation’s leading resource for information on sustainable agriculture since 1987, covering a wide range of topics, including reducing pesticide use on cropland, promoting food safety in sustainable production systems, reducing farm energy use and costs, enriching soils with the use of cover crops, and providing technical assistance in the growing areas of local farmers markets and urban gardening.

Date: 8/19/2013

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