0201CommercialMarketingBoos.cfm Malatya Haber NALF recognizes Commercial Marketing Booster of the Year
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NALF recognizes Commercial Marketing Booster of the Year

The North American Limousin Foundation presented its Commercial Marketing Booster of the Year to Liberty Ranch, owner Roger Comeaux and manager Mike Smith of Plainville, Kan., at the Annual Banquet/Member Social on Jan. 9 during the National Western Stock Show in Denver, Colo. The award recognizes a seedstock producer who has demonstrated a commitment to commercial cattle producers.

Liberty Ranch was initially founded in 1976 by Ralph Comeau and family, and they introduced their first Limousin females in the spring of 1982. Liberty Ranch was attracted to the Limousin breed initially for their natural thickness, hardiness and durability in those early years. In the early 90s Liberty Ranch added their first Red Angus females from the Laflin family. These females were the foundation to the F1 base that would expand their commercial cowherd.

In December 1998 Liberty Ranch hosted their first production sale and they continue to host an annual production sale in early February, selling more than 100 Limousin and Lim-Flex bulls coupled with bred heifers and 10 to 15 head of ranch-broke quarter horses. The ranch sells most of their bulls as 2-year-olds in order to offer a high-quality, sound breeding package, that can cover a large number of cows. They have always been focused on producing a product that will meet and exceed the expectations of their loyal commercial customers.

In addition to numerous sales, Liberty Ranch continues to host several educational events and seminars as part of their commitment to their customer base in the beef industry. Events have ranged from commercial cow-calf production and profitability to low-stress livestock handling. They also aid their customers in marketing their cattle and feed a large number of cattle to finish every year.

Liberty Ranch's manager Mike Smith has been a consistent leader with NALF by serving in a variety of leadership positions at the state, regional, and national levels. These are highlighted by serving as the Kansas Limousin Breeders Association president, Heartland Limousin Association president, a total of six years on the NALF Board of Directors and served as the president of NALF in 2011.

The North American Limousin Foundation, headquartered in Centennial, Colo., provides programs and services, including the documentation of more than 25,000 head of cattle annually, for approximately 4,000 members and their commercial customers. The Limousin breed and Lim-Flex hybrid offer industry leading growth and efficiency, while being an ideal complement to British breeds. For more information about NALF, please visit www.nalf.org.

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