The checkoff's Beef Quality Assurance program is offering two new awards for 2012 that recognize the industry's commitment to incorporating BQA principles as part of the day-to-day activities on their operations.
The BQA Marketer Award is open to livestock markets, cattle buyers and supply-chain programs that promote BQA to their customers and offer them opportunities to get certified. Examples of ideal candidates include livestock markets that hold training and provide special BQA sales to get buyers and sellers of BQA managed cattle together, as well as supply-chain programs committed to high quality practices and implementing BQA certification into their program.
The BQA Educator Award is open to individuals or companies that provide high quality and innovative training to individuals that care and handle cattle throughout the industry chain. This person could be a BQA state coordinator, trainer, vet, nutritionist, industry service provider, or university professor that goes above and beyond the call of duty to help producers and their employees provide the best training programs and create a culture of continuous improvement centered on BQA. This person should be committed to improving the industry and providing innovative opportunities to move the industry forward as a whole.
The winners for both awards will be selected based upon their commitment to promoting Beef Quality Assurance to their customers and providing opportunities for cattle producers to get certified.
Applications for both awards are due July 15. For more information, visit MyBeefCheckoff.com.
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