0127SixMonthBeefMgmtCourseP.cfm Six-month beef management series planned
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Six-month beef management series planned


Cattlemen will have a chance to improve their marketing and management skills during a six-month-long series of seminars sponsored by the Texas AgriLife Extension Service and Texas Beef Council.

"Beef Marketing and Management 2015" is a series of educational activities for people involved in the beef industry, according to the organizers.

"Whether you are in the cow/calf, stocker, cattle feeding or an allied industry sector, an owner, a customer-based operator or an employee, this program offers an opportunity to learn more about factors influencing beef quality and value," said Brandon Boughen, AgriLife Extension agent for Potter County.

The program will kick off March 1 and end Sept. 1, and will consist of two components: BEEF 2015 and BEEF 706. All activities will be held at the Texas AgriLife Research and Extension Center in Amarillo and West Texas A&M University in Canyon.

Registration is $50 per participant and due by Feb. 21, said Michael Wilkes, AgriLife Extension agent for Oldham County. Pre-registration is required, and registration forms and the $50 registration fee made payable to Oldham AG Committee should be mailed to Oldham Ag Committee, Box 380, Vega, Texas 79092.

BEEF 706 seats are limited to the first 45 people, Wilkes said. Participation in the BEEF 706 section requires registration and participation in the Beef Marketing and Management 2015 program. Seats for the series of BEEF 2015 meetings are not limited.

The BEEF 706 program will begin with teams of participants selecting feeder steers at the kickoff meeting in March, Boughen said. These steers will be placed on feed and monitored until finished in August.

This will culminate with a two-day BEEF 706 activity where participants will grade and fabricate their steers' carcass, he said. The BEEF 706 component is sponsored by the Texas Beef Council.

Participants will experience firsthand the differences encountered in carcass composition and see the production of boxed-beef cuts, Boughen said. Their resulting information will be evaluated in terms of boxed-beef value differences among steers and how that translates back to value differences in live cattle.

The second component of Beef Marketing and Management 2015 is a series of seven meetings and seminars supporting the BEEF 706, said Dr. Ted McCollum, AgriLife Extension beef cattle specialist. These start with the kickoff in March and end in September.

These programs will cover feeder cattle and carcass evaluation, influence of genetics and management on carcass merit, marketing on carcass grids and tradeoffs between live and carcass marketing, McCollum said.

Speakers for this program are professionals involved in the beef industry or beef educational programs, he said.

The meeting schedule and topics are:

March 1--Kickoff, Texas AgriLife Research farm at Bushland, followed by a dinner at the Texas AgriLife Research and Extension Center in Amarillo

March 29--Carcass Evaluation and Value

April 26--Types, Genetics and Carcass Traits

June 7--Cattle Observation and Ultrasound

June 28--Cattle Management and Carcass Characteristics

July 28--Pre-harvest Cattle Evaluation and Grid Marketin.

Aug. 9 to 11--BEEF 706, West Texas A&M University Meat Lab

Sept. 1, Advanced Grid Marketing Topics and BEEF 2015 Wrap-Up and Evaluation

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