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CDA offers unique marketing opportunities to Colorado agricultural producers

Colorado

Colorado agricultural producers have several opportunities to discover a new trading partner with Israel through a unique seminar and video product showcase offered by the Colorado Department of Agriculture and the U.S. Department of Agriculture's Foreign Agricultural Service in Tel Aviv.

"We're very excited about this program," said Tim Larsen, CDA's International Marketing Specialist. "Thanks to the age of technology, producers can export their products without having to travel to foreign countries; this helps Colorado producers and consumers in Israel."

The seminar and showcase are free:

--March 5, Colorado Department of Agriculture, 700 Kipling St., Suite 4000, Lakewood, CO 80215; 9 a.m. to 11 a.m.

Colorado ag producers will be able to discuss the Israeli market with CDA employees, USDA Tel Aviv staff, and Israeli food importers through a webcast. Electronic access can be provided to those producers unable to attend.

--April and May, Location TBD.

Attendees can participate in an online food tasting with Israeli participants. CDA will arrange shipping for producers who would like to ship samples to Israel before this meeting. Israeli participants will be able to taste test the products and speak directly to company representatives in Colorado. These meetings will be scheduled on an individual basis and producers do not have to participate in the March seminar to set up this food tasting.

Colorado's processed food exports grew over 36 percent in the past two years, and many of Colorado's products match the list of best export prospects from the USDA staff in Israel. In 2008, agricultural and food imports to Israel from the U.S. increased 30 percent to a total of $1.81 billion. While there is a small market for non-kosher items, those certified as kosher make up 60-70 percent of the Israeli market.

"This seminar is a first of its kind for the Colorado Department of Agriculture," continued Larsen. "This state has a reputation for providing safe, abundant, and affordable agricultural products and we hope this seminar opens doors for continued success."

Colorado producers must register for the seminar and product showcase. Forms can be found at www.colorado.gov/ag/markets under the "Hot Topics" section. For more information, contact Tim Larsen at tim.larsen@ag.state.co.us or call 303-239-4118.


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