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Company launches first Roundup Ready ultra low linolenic soybeanDairyland Seed Co., Inc., West Bend, Wis., has recently announced the release of a new Roundup Ready ultra low linolenic acid soybean, DSR-20/RR-UL. This variety will be the first in the world to combine the ultra low linolenic trait with the Roundup Ready trait. A limited supply of the DSR-20/RR-UL soybeans will be available this spring exclusively through the Dairyland Seed sales network, with initial production contracts for the DSR-20/RR-UL soybeans through soybean processor Zeeland Farm Services, Inc., in Zeeland, Mich. "DSR-20/RR-UL soybeans have approximately 1 percent linolenic acid while low linolenic soybeans have approximately 3 percent linolenic acid," said Dairyland Seed Marketing Associate TJ Strachota. "The DSR-20/RR-UL variety provides processors and food companies the ability to use these soybeans for a myriad of products because of the greater reduction of trans fats when compared to low linolenic soybeans." "Extensive research and breeding has gone into the creation of the new DSR-20/RR-UL soybean variety," said Dairyland Seed Director of Research, Hunt Wiley. Dairyland Seed annually invests 15 percent of its revenue dollars in research to maintain industry leadership in research and technology. Wiley added the reduced trans fat soybean is providing today's purchasers with a product they've been asking for. "The DSR-20/RR-UL variety meets consumer needs while also providing our customers with a high-yielding, high-quality bean. We're excited to introduce the new DSR-20/RR-UL soybean," said Wiley. "Our plant breeders have been able to combine technologies developed at both Iowa State University and at Monsanto with our world-class genetics. We appreciate Iowa State and Monsanto providing Dairyland Seed access to those technologies," stated Dairyland Seed CEO Tom Strachota. The DSR-20/RR-UL variety is especially noteworthy because, when crushed, the health value of the soybean oil is as good as, or even better than, sunflower oil. Eliminating the need for hydrogenation results in no trans fats and improved flavor stability, meaning the oil maintains its natural flavor for longer periods of time. Today, soybean oil consumption is greater than all other types of edible oils combined. The new soybean varieties, like DSR-20/RR-UL, will help meet the growing trend of consumers seeking healthier foods. For more information, call 800-236-0163, or visit www.dairylandseed.com. 5/12/08 Date: 5/6/08
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