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National Bison Association launches campaign to attract young producers

Creation of three scholarships announced

The National Bison Association has announced its three-pronged approach to attracting young people into the bison producing industry, including a scholarship program, the NBA junior membership, and continued association ties with colleges and universities that have bison or buffalo as their mascots.

"Last year was the third consecutive year of double-digit increases in bison meat sales, and this trend is continuing in 2008," said Dave Carter, NBA executive director. "Bison sales have nearly tripled since the U.S. Department of Agriculture began tracking the industry in 2000, and one of NBA's primary concerns is being able to meet this growing demand. As part of an overall strategy to meet this demand, NBA's leadership has launched a program to attract young people to the industry."

The NBA has created three higher education Throlson Scholarships, which will be funded by the Throlson American Bison Foundation and administered by the NBA. The Throlson American Bison Foundation is named after its founder, Dr. Ken Throlson, a pioneer of the modern bison business.

"The Throlson American Bison Foundation Scholarship program has been established to recognize, encourage and promote leadership among future bison industry professionals," said Carter.

The scholarship program will offer one $2,000 scholarship and two $1,000 scholarships for outstanding students who are currently engaged in studies pertaining to the bison industry. Eligible students include juniors and seniors in undergraduate programs attending school full-time, as well as graduate students. Applications are available at the NBA web site www.bisoncentral.com Applications must be completed and mailed to the NBA no later than Oct. 1. Recipient announcements will be made no later than Nov. 5. For more information, contact the NBA office at 303-292-2833, or info@bisoncentral.com.

The NBA Board also has established a new junior membership for individuals ages 21 and younger. NBA Junior Members can access member information on the website, receive discounted conference rates, consign animals to the Gold Trophy Show and Sale held in Denver in conjunction with the National Western Stock Show, and receive a free subscription to Bison World. The Junior Membership is $50 annually.

The NBA also will continue to work with universities and colleges that have the bison or buffalo as their mascots. Students and their advisors can join NBA as a group and have an ongoing relationship that is mutually beneficial.

8/8/08
1 Star WK\20-B

Date: 7/31/08


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