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LimMark program sells 1,900 tags in first year

The North American Limousin Foundation launched its LimMark tagging program one year ago. So far, 24 herds in 15 states have ordered a total of 1,900 tags--providing a simple, flexible means for identifying their quality Limousin-influenced feeder calves and replacement females in commercial settings.

NALF currently is in discussions with several technology companies to add features for recording age and process verifications, feeding and carcass histories, and traceback information to LimMark. Those capabilities should be available this spring.

"Cattle buyers want to know more about their purchases--including animal identification; source, process and age verification; feedyard performance; and carcass data," said Bo Sexson, NALF director of commercial programs. "LimMark helps Limousin users identify their cattle and position themselves for greater returns by coupling reputable genetics with documented information."

Commercial cattle producers may order up to 50 LimMark ear tags for every registered and transferred bull in their inventories that is at least half Limousin. Limousin breeders also can order tags to offer to their commercial customers.

The sky-blue Allflex tags are available from NALF in quantities of 50 or 100, and producers can order visual tags only or match them with radio-frequency-identification tags. They may choose preprinted tag numbers that include the appropriate year-letter code or blank tags for handwritten numbers.

The LimMark program and participation requirements, enrollment form, tagging instructions, and EID (electronic identification)-number lookup are available in the "Programs" section of the NALF website (www.nalf.org). For more information or to order tags, contact Sexson in the NALF office, 303-220-1693.

The North American Limousin Foundation (www.nalf.org), headquartered in Englewood, Colo., provides programs and services--including genetic evaluation of 5,000 active sires--to about 4,000 members and their commercial customers. The Limousin breed and its Lim-Flex hybrid lead the beef industry in muscle-growth efficiency and ideally complement British breeds.

Date: 10/26/06


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