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Proven solutions for an evolving auction market industry

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General Computer Systems (Genesys) Ltd. has been providing quality computer systems to livestock auction markets and livestock dealers for close to 25 years. The Genesys customer base spans the United States and Canada making Genesys the number one provider of auction market and dealer systems. Each year more than 20,000,000 cattle move through markets using Genesys systems. Most importantly, GENESYS prides itself in having continued to evolve and adapt to an ever changing livestock industry and to have maintained its key ability to provide first class customer service.

Time and time again our existing and new customers ask us, "How are we going to adapt to individual animal identification? What is RFID (radio frequency identification)? How will our market be affected? What is this all going to cost me? Is there anyone out there who can simplify all of this for me?"

Genesys has and continues to build its auction market system business on the following principles:

1. All systems must be simple to use.

2. Systems have to operate at "the speed of the sale."

3. Customization for each market location and way of doing business.

4. Service.

The MarketMaster application software for livestock auction markets has become the most complete and effective labor saving tool available for processing data in livestock auction markets. MarketMaster software provides a number of benefits which include:

--Having a permanent name and address file containing all necessary information about your buyers and sellers;

--add-on accounting option, (accounting automated);

--buyer invoices easily combined;

--split "tickets" or "drafts" easily moved around to meet any selection criteria requested for invoicing;

--buyer invoice "re-caps" are available for viewing or printing;

--seller's checks can be "split" into as many settlements as required with almost any split option you can imagine;

--error correction is fast, simple and effective;

--rugged, proven hardware and industrial strength operating system

With the reality and growth of RFID technology in the livestock industry, GENESYS has adapted to provide effective solutions for your business. Genesys RFID scanning software accepts input from one or more RFID scanners; this data can then be matched with previously entered data to identify animals and ownership. MarketMaster will record the RFID numbers in the appropriate seller and buyer history at your auction market. RFID files to export RFID numbers to a central registries for livestock tracking can also be accommodated. MarketMaster software combined with the RFID scanning software allows you to easily maintain good cattle tracking records.

Genesys is also a market leader in providing computer solutions for livestock dealers. Designed to assist the livestock dealer, order-buyer or broker in the management of buying and selling livestock, the DealerMaster System is custom tailored to suit your business. DealerMaster simplifies purchasing, accounting, livestock inventory management, check-writing and invoicing functions for all types of livestock. With a large customer base currently using the DealerMaster application software, you know that you'll be getting the best software for your business.

No computer system has value without follow up support. With 7x24 hour support and the industry's largest and most, experienced support staff, you're business couldn't be in better hands. Genesys is there when you need them--even if you are in the middle of a sale and need an immediate response!

To learn more about General Computer Systems Ltd. and what they can do for you, visit them on-line at www.genesysltd.ca or call 800-516-9175.

Date: 6/21/06


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